Sheryl Lynch, PhD.

Sheryl has an award-winning research background and over a decade of professional success helping businesses identify and reach their strategic goals. As Head of European Research at KPMG Future Analytics Consulting, Sheryl secured over €3.8 million in deals and funding. She has worked with top European transport, construction, and security clients e.g. InsurTech Ireland, Deutsche Bahn, Ferrovial, Transport for London, Europol, Henry Brothers, Electric Ireland, Grant Thornton, KPMG Canada etc. With a PhD in Anthropology (Ethnomusicology), Sheryl helps clients unlock human insights through qualitative research with the aim of getting to the root of the organisation's pain points through fostering more understanding. Sheryl deepens quantitative findings through mixed methods e.g. desk research, surveys, and in depth consultations (ethnographic interviews, focus groups etc). Key service offering: research leadership; project management; lead generation and pursuits; C Suite presentations and final insight reports.