Introducing the Colectivo Video Series: Capturing the Compound Effect of Change

In a world defined by volatility, fragmentation, and rising expectations, progress is happening, though it is not always visible.

At Colectivo, we work closely with organisations navigating complex sustainability and transformation journeys. We consistently observe not overnight reinvention, but steady, intentional progress driven by targeted actions, collaboration, and long-term thinking.

In 2026, we are launching a new video series to bring these stories to light.

This series is focuses on capturing the compound effect: the accumulation of decisions, behaviours, and system changes that reshape organisations over time.

Moving Beyond the “Big Moment” Narrative

Sustainability is often communicated through milestones such as net-zero targets, certifications, and major announcements. But in practice, transformation rarely looks like a single defining moment. Transformation is iterative and sometimes messy. It develops through conversations, challenges, and gradual shifts in mindset.

This video series is designed to reflect that reality. Through relaxed, in-person conversations led by Laura McDermott, we focus on what is actually happening inside organisations as they evolve. The result is a set of honest, practical insights into how change unfolds.

What We’re Hearing Across Organisations

Although each organisation operates in a unique context, common patterns are emerging.

At Dogs Trust Ireland, Johann Fox describes the need to move from a “tick-box” approach to sustainability, toward something embedded and long-term. What stands out is not just the strategy itself, but the growing engagement from leadership, asking “what if” questions and encouraging innovation. Initiatives like The Dog Effect signal a move toward impact that is both intentional and future-focused.

At CJK, Conor Kearney reflects on the power of starting simple. Without a rigid roadmap, the organisation fostered a culture where sustainability is a shared responsibility. Honest, sometimes difficult conversations surfaced challenges, especially around waste, and revealed opportunities for more circular approaches.

At the Royal Dublin Society, Sarah Keating emphasises the role of community in driving progress. The circular economy programme fosters continuous, collective learning with co-creation at its core. The focus is on enabling participation at all levels, rather than top-down direction.

At Progress Systems, Austin underscores the importance of inclusive design in digital transformation. Project Digital prioritises understanding user needs and ensuring solutions reflect diverse perspectives. The result is not only improved technology, but also more accessible and meaningful services.

A Shared Thread: Change as a System, Not an Initiative

What connects these stories is not sector, scale, or starting point. It is a shift in how change is understood.

Across each conversation, sustainability and transformation are no longer treated as standalone initiatives. They are becoming embedded in how organisations think, operate, and make decisions. This is where the idea of the compound effect becomes tangible.

Small actions such as rethinking waste, opening dialogue, redesigning programmes, engaging leadership begin to reinforce each other. Over time, they build momentum. And that momentum creates the conditions for deeper, more systemic change.

Why This Series Matters Now

As regulatory pressure rises and expectations evolve, organisations are expected to move faster and achieve more. In this context, visibility matters. Not as a form of promotion, but as a way of sharing what is possible.

By highlighting real-world examples of progress, this series aims to provide a blueprint. It is not a fixed model, but a set of signals for organisations facing similar challenges. Because the most valuable insight is not perfection. It is progress that others can learn from, adapt, and build on.

Looking Ahead

Each video in the series offers a different perspective, but together they tell a broader story of how organisations are evolving in response to a changing world.

At Colectivo, our role is to support that evolution by helping organisations move from intention to implementation and from isolated actions to system-level change. This series is an extension of that work, a way to make the invisible visible, and to show that meaningful change is not only possible, but already underway.

This is just the beginning. Very soon, we’ll be sharing each video, bringing these stories of real progress to life. Stay tuned to follow the series and discover how organisations are turning ambition into action.

About The Author

Laura Brophy is completing her placement at Colectivo while pursuing a Bachelor’s degree in Geography and Geosystems at the University of Galway. Her academic focus includes sustainability, environmental systems, and building resilient futures. At Colectivo, she is learning how businesses can turn intentions into measurable impact, with a particular interest in making complex sustainability concepts clear and actionable.

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🧊 What We See Is Only the Tip of the Iceberg