Our People
Meet the People Driving Change
We're a collective of 30+ strategists, designers, researchers, and sustainability thinkers - spanning EMEA, Latin America, and beyond. Multilingual by nature, cross-sector by design, and united by one conviction: sustainability should be ambitious, applicable, and genuinely worth showing up for.
Every project gets a dedicated team, built around what it actually needs. We draw on a deep bench of associates and collaborators - experts across sectors, disciplines, and geographies - so the right people are always in the room.
We take our work seriously, but we don't take ourselves too seriously.
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Laura McDermott
Founder of Colectivo and expert in learning experience and sustainability design; educator of Design, Innovation, and Impact at IE Business School.
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Carlota de Paula Coelho
Senior Policy Manager at B Lab; former member of the EFRAG TEG for EU sustainability standards.
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Ricardo Velez
Innovator and entrepreneur; focused on customer experience, innovation, and lover of speciality coffee.
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Mariana Migliano
Sustainable service designer specialising in start-ups and human-centred design.
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Valentina Martingell
Behavioural scientist; focused on applying behavioural principles to product and service design.
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Ellen Buckland
Designer specialising in emotional intelligence and storytelling for social impact; educator in Design Thinking and human-centred innovation at IE University.
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Andrew PW McCarthy
Designer, consultant, and educator; founding Academic Director for the Master in Customer Experience and Innovation at IE Business School.
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Juan Parodi
Expert in ecosystems and community-building for impact; educator at IE Business School and Geneva Business School.
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Andrew Selzer-Wong
Finance expert focused on early-stage impact ventures, sustainable finance, and ESG; educator at IE Business School and Geneva Business School.
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Lucy Morrow
Strategic projects professional whose experience spans leading international initiatives within global consulting firms.
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Alexandra Zografou
Project manager and consultant specialising in EU youth sector digital transformation; published author on mentorship and community building.
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Juan Alcalde
Architect focused on social placemaking and community-based impact; educator at IE Business School.
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Colm Rowan
Chef and food entrepreneur; focused on impact-led food businesses and creative ways to minimise food waste.
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Malcolm Clancy
Sustainable tourism and events leader specialising in business development, marketing, and high-value event sales.
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Saminathan Subramanian
Product-focused business strategist with an engineering background, specialising in FMCG product development.
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Dimitris Spyrou
Strategic designer focused on sustainable and wellbeing-led experiences; Design Thinking educator at IE University.
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Ken Dubin
Expert in corporate governance, strategy, and HR; MD at Medius Capital and educator at IE Business School.
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Shane McDonnell
Strategy and communications leader; former leader of the Sustainability Cluster at GEC.
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Alison Brogan
Socio-ecological transformation specialist working with ARC2020; passionate about agri-food systems and cooperatives.
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Bolu Adewumi
Colectivo Fellow
Sustainability and behavioural science enthusiast; focused on learning, engagement, and amplifying impactful ideas.
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Emilia Aristimuno
Colectivo Fellow
Behavioural design enthusiast; focused on community building, collaboration, and creating spaces where ideas can thrive.
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José Salinas
Colectivo Fellow
Sustainability-focused lawyer; focused on behavioural science, collaborative learning, and creating positive social impact.
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Eniola Falana
Colectivo Fellow
Product and customer experience professional; focused on behavioural science, public systems, and designing accessible citizen experiences.
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Guadalupe Perez Jimenez
Colectivo Fellow
Project professional focused on international development and social impact; specialising in education, wellbeing, and systems change.
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Giorgia Ruffini
Colectivo Fellow
Writer and sustainability advocate; exploring behavioural science, systems thinking, and how ideas inspire meaningful change.
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Patrick Salameh
Colectivo Fellow
Service designer and educator; focused on connecting academia, innovation, and real-world collaboration through human-centred design.
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Klara Smetisko
Colectivo Fellow
Customer experience and innovation professional; focused on sustainability, systems change, and human-centred problem-solving.
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Santiago Betancourt
Colectivo Fellow
Business development professional; focused on building strategic relationships and connecting people with impact opportunities.
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Valentina Cordova
Colectivo Fellow
Sustainability enthusiast; focused on learning, collaboration, and supporting the visibility of purpose-driven initiatives.