Insights from Colectivo

Sharing what we’re learning as we help organizations navigate change.

Here, our team shares ideas, lessons, and stories from the field, offering fresh perspectives on what it takes to build resilient, future-ready organizations.

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WEF Risks Report - Global Insights Announcing the Global Risks Report

The World Economic Forum’s Global Risks Report sets the tone for boardroom conversations around the world, every January. Built from insights of CEOs, policymakers, and experts, it highlights the systemic risks shaping markets, operations, and investment decisions. Our blog explains:

  • What the report is and why it matters

  • Why businesses should read it

  • And, each month, we’ll explore each risk: its scope, key insights, and actionable takeaways for your organisation

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Making Behaviour Change for Sustainability Accessible

We’re delighted to officially launch Behaviour Change for Sustainability on Udemy, a course designed to help individuals and organisations turn sustainability ambition into meaningful, lasting action.

Developed and delivered by Laura McDermott, Founder and CEO of Colectivo, this course brings behavioural science into the sustainability conversation in a practical, human-centred way. It’s built for people who want to understand why sustainability efforts often stall, and what to do differently.

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Introducing Behaviour Change for Sustainability

We’re excited to share the launch of our new Udemy course, Behaviour Change for Sustainability.

After months of development, reflection, and collaboration, this course brings together two areas we care deeply about at Colectivo: sustainability and behavioural science. It was created for people and organisations who want to move beyond good intentions and start creating change that actually lasts.

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Innovation Spotlight Series | Economy, AI, and the Future of Work

The world feels stuck.
But innovation isn’t.

At Colectivo, we’re launching the Innovation Spotlight Series to focus on real solutions already shaping how organisations adapt, not future hype. 

Our first Spotlight, drawing on insights from the World Economic Forum, highlights two signals worth watching:

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Green Week: 5 Ideas to Kick-Start Your Thinking (Without Overstretching Your Team)

For many organisations, sustainability currently sits in a difficult place. Expectations remain, but investment appetite is cautious. Leaders are under pressure to demonstrate responsibility without creating new cost centres, complexity, or long-term obligations. Green Week, when approached correctly, offers a contained and proportionate way to respond. It allows organisations to test interest, signal intent, and explore what is viable, without committing to large-scale programmes.

Below are five Green Week ideas designed to work within these constraints.

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Something New Is Coming. And It’s All About How.

In sustainability, we spend a lot of time talking about what needs to change.

We set targets.
We define strategies.
We make commitments.

And all of that matters.

But when it comes to real impact, the question we keep coming back to is a different one: how.

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Launching the Colectivo Book Club

Our team often receives inquiries about recommended films, documentaries, and books that offer a deeper understanding of essential sustainability topics. To address this, we are launching the Colectivo Book Club this year, and invite you to follow along! We’ve put together a curated list of books that get you to think critically and creatively around things like global economics, eco-practices, ageing economies, mental health…

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Why Sustainability Fails at the Decision Level

Every year, leadership teams set ambitious sustainability targets. Net-zero roadmaps. ESG commitments. Purpose statements approved at board level. And yet, many of these initiatives stall.

Not because decision-makers lack intent, resources, or intelligence, but because intentions are mistaken for execution.

This is a classic behavioural science problem known as the Intention-Action Gap.

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Give the Gift of a Greener Future: Colectivo's Holiday Offer on Sustainability in Practice

As the year winds down and the holiday season approaches, it’s the perfect time to think about meaningful gifts; gifts that inspire growth, knowledge, and a commitment to a better future. What better way to prepare for a successful and sustainable 2026 than by investing in essential skills?

This holiday season, give the gift of expertise with Colectivo's "Sustainability in Practice" online course, available now at a special discounted rate.

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Ireland Approves 13 Sectoral Adaptation Plans: Here’s What It Means for Business, Resilience and Funding

The Irish Government has officially approved 13 new Sectoral Adaptation Plans (SAPs), a critical step in protecting our economy, society, and ecosystems from the growing risks of climate change.

These adaptation plans provide strategic direction across key sectors, with actions designed to manage increasing threats such as flooding, extreme weather events, supply chain disruption, and infrastructure failure.

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Reflections from Web Summit Lisbon 2025 - Part #1

In this blog, we reflect on our time at the Web Summit 2025 by exploring two key questions: ‘What was the single most valuable insight or idea we gained from the event?’ and ‘Which moment from the sessions will stick with us, and why?’

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Mind the Gap: From Intention to Action

In this week’s Behavioural Design for a Sustainable Future feature, we spotlight Catalina Gómez, whose project tackles one of the most stubborn challenges in sustainability: the intention action gap.

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Turning Solidarity into Action: A Behavioural Design Approach

In large institutions, values like “solidarity” and “social responsibility” are often stated, but not always practiced. In this week’s Behavioural Design for a Sustainable Future feature, we spotlight Liliana María Quintanilla Viaud, a financial analyst and project manager currently pursuing a dual MBA and Master in Customer Experience and Innovation at IE Business School.

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The Just Transition as a Design Challenge

As sustainability standards evolve, so too must the way we frame and communicate them. In this week’s feature for Behavioural Design for a Sustainable Future, we’re highlighting the work of Lena Boudart, a Master’s candidate in Customer Experience and Innovation at IE Business School. With a background in digital media and a deep commitment to ethical innovation, Lena’s work reimagines sustainability not as a burden, but as a behavioural design opportunity.

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♻️What If Engagement Could Do More Than Raise Awareness?

We’re often told that behaviour change comes from information, incentives, or regulations. And while those tools can help, they don’t tell the whole story.

The effectiveness of sustainability initiatives may be increased when they appeal to individuals' emotions, values, and identity, rather than relying solely on rational arguments or external incentives.

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